About a-team Marketing Services
The knowledge platform for the financial technology industry

A-Team Insight Blogs

HSBC Live on Broadridge’s SWIFT MX Proxy Voting Message Service

Subscribe to our newsletter

Broadridge Financial Solutions, Inc. today announced that HSBC is the first live operational user of the new SWIFT MX Proxy Voting Messaging Suite using Broadridge’s global proxy processing solution. The SWIFT messages, based on the latest ISO 20022 messaging standard, are a new generation of SWIFT-based communications designed to increase processing efficiency throughout the proxy voting lifecycle, and ultimately facilitate greater levels of corporate governance by providing increased time for shareowners to make voting decisions.

The new messaging has initially been implemented for HSBC Securities Services in Hong Kong for its sub-custody business. HSBC will provide Broadridge with meeting announcements and agendas, via the SWIFT MX messages, to set up the details of a meeting event on its global proxy platform. Since Broadridge operates a cooperative meeting sourcing model, all institutional investors receiving ballots through Broadridge will benefit.

“We are proud to be the first to market with the new SWIFT standard for vote processing,” said Colin Brooks, Global Head of Sub-Custody and Clearing, HSBC Securities Services. “From its inception, we have been a strong advocate of this new standard to create greater levels of operational efficiency, raise the levels of industry-wide governance and extend the time available for our institutional clients to conduct appropriate levels of research prior to voting deadlines.”

“This is a significant milestone for all constituents involved in the proxy processing lifecycle, including issuers, custody and asset servicing businesses and investors, and we congratulate HSBC and Broadridge for successfully deploying the MX messages,” said Fabian Vandenreydt, Head of Securities and Treasury Markets, SWIFT. “We look forward to the continued roll-out and use of the new message standard as we work towards extending its international, cross-industry usage.”

“Broadridge is pleased to welcome HSBC as the first client to go live on our solution for the SWIFT MX Proxy Voting Messaging Suite. We have worked closely with SWIFT and the financial community to bring our knowledge and experience of electronic proxy processing to this important industry initiative, and we are fully committed to working with all industry participants as they start to realise its benefits through increased efficiency, improved client service levels and an underlying advance in international governance,” said Elizabeth Maiellano, Senior Director, Institutional Product Strategy, Broadridge.

Subscribe to our newsletter

Related content

WEBINAR

Recorded Webinar: Executing the Migration to Cloud to Enable Scalability and Innovation

Cloud-based services and processing have become essential to financial institutions as their data management demands have become more complex and expansive. Thousands of organisations have made the jump from their limited on-premises tech stacks to the near-infinite scalability opportunities of public and private clouds. They have also been motivated by the need to modernise their...

BLOG

Data Challenge in Private Credit Highlighted by FSB and Experts

The Financial Stability Board’s (FSB) call for better data provisions within private credit has highlighted a gnawing pain in the side of the rapidly growing market. The global watchdog, which was formed after the global financial crisis to help ensure another recession didn’t happen, partly blamed the lack of visibility into the loans and assets...

EVENT

Data Management Summit New York City

Now in its 16th year, Data Management Summit (DMS) NYC returns on September 17th 2026, to explore how to use data and AI to drive measurable business outcomes – reliably, repeatedly and at scale.

GUIDE

AI in Capital Markets Handbook 2026

AI adoption in capital markets has moved into a more disciplined phase. The priority is now controlled deployment: where AI can be used safely, where it can deliver measurable value, and how outputs can be governed, monitored and evidenced. The 2026 edition of the AI in Capital Markets Handbook examines how AI is being applied...