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ITRS Acquires IP-Label to Expand Digital Experience Monitoring Capabilities

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ITRS, the performance monitoring and analytics provider, has agreed to acquire IP-Label, the Paris-based specialist in Digital Experience Monitoring (DEM) and performance analytics, with the aim of strengthening its DEM capabilities and expanding its presence in Europe.

The acquisition brings IP-Label’s Ekara platform into the ITRS portfolio, adding capabilities including Synthetic Transaction Monitoring (STM), Real User Monitoring (RUM), and AI-driven incident triage. Ekara supports monitoring across web, mobile, API, thick-client applications, virtual desktop infrastructure (VDI), and self-service kiosks, with deployment options spanning cloud, self-hosted, and hybrid environments.

ITRS has traditionally focused on infrastructure and application monitoring for financial services and other regulated industries. The addition of IP-Label extends this coverage into Digital Experience Monitoring, enabling visibility into how applications and services perform from the perspective of end users.

“The main driver for this acquisition was to accelerate our platform strategy,” says Lucas Rotondo, Chief Marketing Officer of ITRS, in conversation with TradingTech Insight. “It provides key capabilities that not only strengthen our DEM side but also complement what we already have. It specifically brings to the table the features that large enterprises need, such as mobile application monitoring, thick client monitoring, and self-hosted deployment.”

Consolidating Observability

Digital experience has become an increasingly important consideration for financial institutions as more client- and employee-facing processes move onto digital platforms. DEM tools are typically used to identify performance degradation, availability issues, and user-impacting incidents that may not be visible through infrastructure metrics alone. By incorporating Ekara’s DEM capabilities, ITRS is broadening the scope of its observability offering to include both backend system performance and front-end service behaviour.

According to the announcement, IP-Label’s technology is expected to complement ITRS’s existing monitoring portfolio rather than operate as a standalone capability. This reflects a wider industry trend toward consolidating monitoring tools and reducing operational complexity associated with managing multiple observability platforms.

“We remain very committed to having a fully integrated platform that delivers holistic and automated observability for our clients,” states Rotondo. “We want to ensure these capabilities are readily accessible whenever and wherever they are needed. This is part of our platform strategy, so the intention is to integrate these capabilities into the broader platform rather than leaving them as a standalone product in the long term.”

For large financial institutions operating complex, hybrid IT estates, integration between infrastructure, application, and experience-level monitoring is increasingly important for incident diagnosis and service management. The combined capabilities are intended to provide a more complete operational view across different layers of the technology stack.

“We differentiate ourselves through ‘true business observability.’ Rather than relying on generic metrics, we track what matters, like execution speed and reliability for trading teams,” explains Rotondo. “This is supported by real-time telemetry that detects issues in milliseconds, not minutes. Our agentic features are another differentiator; capturing data across the entire stack allows us to run models for faster root cause analysis. We also offer toolkits specifically designed for capital markets and compliance. All of this is unified within ITRS Analytics, giving operators and machines a single pane of glass. It is this combination of real-time speed, agentic capabilities, and domain-specific functionality that differentiates us.”

Operational Resilience

The acquisition takes place against a backdrop of heightened regulatory focus on operational resilience, particularly in financial services. Regulators are placing greater emphasis on firms’ ability to detect, manage, and recover from technology disruptions that affect customers and markets.

“A major trend over the last year is that new regulations around capacity planning have generated significant demand for our monitoring and planning capabilities,” observes Rotondo. “Wherever financial systems are modernising, regulatory pressure follows. DORA is a factor here too. While it wasn’t the main driver for the acquisition, regulations, especially in markets like India, are clearly increasing the urgency for companies to upgrade their monitoring.”

DEM can play a role in this context by helping firms identify when technology issues translate into service degradation or customer impact. Integrating DEM data with infrastructure and application monitoring may support more comprehensive incident analysis and reporting.

In addition to technology capabilities, the acquisition expands ITRS’s footprint in Europe. IP-Label brings an established base of more than 310 enterprise customers, regional expertise in 25 countries, and a partner ecosystem across multiple European markets.

Philippe Borfiga, Co-CEO of IP-Label, “comments: “Joining ITRS provides IP-Label with the resources, scale, and observability platform to accelerate our growth trajectory while maintaining our commitment to innovation and customer success. Together, we offer a highly cost-effective, end-to-end monitoring solution for digital services – from client experience to backend infrastructure. ITRS’s deep expertise in serving large enterprises makes them the ideal partner for our next chapter of growth.”

With the transaction expected to close in mid-January 2026, attention will turn to how IP-Label’s technology and teams are integrated into the ITRS platform. Key considerations will include product roadmap alignment, deployment models, and how the combined offering is positioned for financial services clients with complex operational requirements.

Further detail on integration plans and customer impact is expected to emerge following completion of the acquisition.

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