About a-team Marketing Services
The knowledge platform for the financial technology industry

A-Team Insight Podcasts

Podcast Interview with A-Team CEO: Building and leading a content-centric business

Subscribe to our newsletter

One of A-Team Group’s industry friends and highly valued speaker at past events of ours, JR Lowry, recently interviewed A-Team Group’s chief executive officer Angela Wilbraham about what it takes to build a content-centric business and stay relevant more than 20 years later.

James (JR) Lowry, who is currently COO at Janus Henderson Investors, has founded a side venture called PathWise.io to help propel others’ career development. There are some other great episodes to listen to, including with the chairman and CEO of IHS Markit (now part of S&P Global) Lance Uggla – the full listing of podcast interviews is available here https://pathwise.io/podcast/

Here’s an overview of the episode:

How does one build a content-centric business and stay relevant more than 20 years later? We’re not talking about an industry behemoth here. We’re talking about a relatively small agency that must have been doing something right for it to thrive through the turmoil of the past two decades. Angela Wilbraham believes that the secret lies in being aware of how things are shifting and being open to change.

That is how she took the A-Team Group to success on top of success amidst all the changes in the content marketing industry. Angela may have played a huge part in making sure her company successfully faces every hurdle, but she doesn’t take all the credit for herself. Instead, she shows us just how important her team was in everything they have achieved so far. After all, if you’re leading an A-Team, you’re missing out if you’re not maximizing everything they have to offer. Join this conversation and learn how Angela makes all of this possible.

Subscribe to our newsletter

Related content

WEBINAR

Recorded Webinar: Managing Off-Channel Communications Compliance

The compliance challenge around off-channel communications has moved beyond the familiar narrative of WhatsApp messages on personal phones. Today, the real issue confronting firms has become communication sprawl: conversations occurring across messaging apps, collaboration platforms, social media direct messages, personal email, and even messaging tools embedded within trading and workflow applications. Regulators’ expectations focus on...

BLOG

Alkymi’s AI-led Private Credit Seeks to Bring Transparency to Growing Market

Credit has become a key growth pole for private investors as loans and similar instruments have benefited from rising rates and wider public credit spreads. Interest in the sector is so strong that Morgan Stanley forecasts its value will rise to $5tn by 2029 from $3tn this year. The difficulty for institutional investors clamouring to...

EVENT

Data Management Summit London

Now in its 17th year, Data Management Summit (DMS) London returns In April 2027, to explore how to use data and AI to drive measurable business outcomes reliably, repeatedly and at scale.

GUIDE

Alternative Data in Capital Markets Handbook 2026

Alternative data adoption in capital markets has moved into a more disciplined phase. Simply possessing a dataset is no longer a differentiator – the priority now is how data is sourced, synthesised and deployed, and how quickly granular, disaggregated signals can be turned into validated, decision-ready insight. The 2026 edition of the Alternative Data in...