About a-team Marketing Services
The knowledge platform for the financial technology industry
The knowledge platform for the financial technology industry

A-Team Insight Blogs

Kurtosys Systems Launches an Email Campaign Management Solution for Asset Managers

Subscribe to our newsletter

Kurtosys Systems Limited – a global provider of client communications solutions and services today announces the launch of Kurtosys Email Campaign Manager (Kurtosys ECM).

Kurtosys ECM is a web-based solution that allows asset managers to take control of the process of email campaign management. The solution provides business users with the ability to create and manage HTML emails, automates the administration of subscriber lists and provides a full set of online reports and graphical analytics for monitoring of campaigns, including tracking, clicks, bounces, unsubscribe, spam, comparison and activity at both the individual subscriber and campaign level.

Simon Rose, head of sales at Kurtosys said, “The introduction of Kurtosys ECM is a natural extension to our range of solutions and services to help improve asset manager communications to existing and prospective customers. As a user myself, I have very quickly been able to tidy up our subscriber lists, seen a significant increase in hits to our website as a result of being able to embed links within HTML emails, and through the rich set of analytical tools for monitoring campaign performance and subscriber usage patterns has enabled me to undertake targeted follow up campaigns.”

Subscribe to our newsletter

Related content

WEBINAR

Recorded Webinar: Unpacking Stablecoin Challenges for Financial Institutions

The stablecoin market is experiencing unprecedented growth, driven by emerging regulatory clarity, technological maturity, and rising global demand for a faster, more secure financial infrastructure. But with opportunity comes complexity, and a host of challenges that financial institutions need to address before they can unlock the promise of a more streamlined financial transaction ecosystem. These...

BLOG

Northern Trust Highlights Asset Owners’ Data Challenge in Private Markets

Much is spoken of the data challenges that institutional asset managers are facing as they redraw their business models to meet the demands of a new economic environment, but less is said of asset owners, who are undergoing their own operational transformations. For them, the data journey is just as challenging; as their operational models...

EVENT

Data Management Summit London

Now in its 16th year, the Data Management Summit (DMS) in London brings together the European capital markets enterprise data management community, to explore how data strategy is evolving to drive business outcomes and speed to market in changing times.

GUIDE

Regulation and Risk as Data Management Drivers

A-Team Group recently held a webinar on the topic of Regulation and Risk as Data Management Drivers. Fill in the form to get immediate access to the accompanying Special Report. Alongside death and taxes, perhaps the only other certainty in life is that regulation of the financial markets will increase in future years. How do...