About a-team Marketing Services
The knowledge platform for the financial technology industry
The knowledge platform for the financial technology industry

A-Team Insight Blogs

Kurtosys Systems Launches an Email Campaign Management Solution for Asset Managers

Subscribe to our newsletter

Kurtosys Systems Limited – a global provider of client communications solutions and services today announces the launch of Kurtosys Email Campaign Manager (Kurtosys ECM).

Kurtosys ECM is a web-based solution that allows asset managers to take control of the process of email campaign management. The solution provides business users with the ability to create and manage HTML emails, automates the administration of subscriber lists and provides a full set of online reports and graphical analytics for monitoring of campaigns, including tracking, clicks, bounces, unsubscribe, spam, comparison and activity at both the individual subscriber and campaign level.

Simon Rose, head of sales at Kurtosys said, “The introduction of Kurtosys ECM is a natural extension to our range of solutions and services to help improve asset manager communications to existing and prospective customers. As a user myself, I have very quickly been able to tidy up our subscriber lists, seen a significant increase in hits to our website as a result of being able to embed links within HTML emails, and through the rich set of analytical tools for monitoring campaign performance and subscriber usage patterns has enabled me to undertake targeted follow up campaigns.”

Subscribe to our newsletter

Related content

WEBINAR

Recorded Webinar: Unlocking value: Harnessing modern data platforms for data integration, advanced investment analytics, visualisation and reporting

Modern data platforms are bringing efficiencies, scalability and powerful new capabilities to institutions and their data pipelines. They are enabling the use of new automation and analytical technologies that are also helping firms to derive more value from their data and reduce costs. Use cases of specific importance to the finance sector, such as data...

BLOG

Aumni Acquisition Thrusts CUSIP into Private Markets Space

CUSIP Global Services (CGS) has agreed a deal with data provider Aumni to bring yet more transparency to rapidly growing and economically important private markets. The venerable provider of issuer and asset identifiers will use Aumni’s data, drawn from charter documents for venture capital firms, to create a set of its CUSIP identification codes for...

EVENT

Eagle Alpha Alternative Data Conference, New York, hosted by A-Team Group

Now in its 8th year, the Eagle Alpha Alternative Data Conference managed by A-Team Group, is the premier content forum and networking event for investment firms and hedge funds.

GUIDE

The Data Management Implications of Solvency II

Bombarded by a barrage of incoming regulations, data managers in Europe are looking for the ‘golden copy’ of regulatory requirements: the compliance solution that will give them most bang for the buck in meeting the demands of the rest of the regulations they are faced with. Solvency II may come close as this ‘golden regulation’:...