About a-team Marketing Services
The knowledge platform for the financial technology industry
The knowledge platform for the financial technology industry

A-Team Insight Blogs

Adaptive Partners with Google Cloud to Reinforce Cloud Capabilities for Clients

Subscribe to our newsletter

Adaptive Financial Consulting (Adaptive), the technology solutions provider that builds and operates bespoke trading systems for its clients, has entered into a partnership with Google Cloud. The partnership will enable Adaptive to further leverage Google Cloud’s processing power and analytical capabilities, and will also bolster resilience for services built on Google Cloud.

The partnership follows Adaptive’s acquisition earlier this year of low-latency trading technology provider, Real Logic, the founders of Aeron, a cloud native open source suite of components for message transport and fault tolerant service containers designed for trading system development. Aeron also underpins Adaptive’s Hydra Platform – a framework that accelerates the delivery of trading solutions for its capital markets clients.

“We’ve been delivering trading solutions for clients on Google Cloud for some time, so we know the landscape well,” says Matt Barrett, Adaptive’s CEO & Co-Founder. “This partnership expands on that because we are now speaking directly with different teams and sector specialists within Google – on both the engineering and the solutions side – to explain what Aeron is and how it solves for fast market data distribution on the cloud, how our matching engine on the cloud works, what the front office workload in general looks like on the cloud, and those sorts of things. Over time, our technology will be tuned for latency and performance on Google Cloud because we will be benchmarking, load testing, performance tuning, and otherwise iterating, to make sure it is the best it can be for our mutual customers.”

Aeron, a cloud-native platform, is designed to provide fast, highly secure, fault-tolerant, round-the-clock, low-latency messaging services. Barrett suggests that the partnership will allow Adaptive’s clients to benefit from Aeron’s technological resiliency and to unlock the full potential of Google Cloud’s capabilities. “It gives us deeper access to resources and to the right people within the right teams at Google to solve performance and technical problems. As a partner, we get an insight into Google’s future direction, and we can align our technology so that it is immediately suited for when Google goes live with new features. Additionally, we can provide Google with insights into capital markets use cases and requirements.”

Subscribe to our newsletter

Related content

WEBINAR

Upcoming Webinar: Optimising cloud, marketplaces & managed data services

Date: 30 June 2026 Time: 10:00am ET / 3:00pm London / 4:00pm CET Duration: 50 minutes Financial institutions are under mounting pressure to rethink how they source, manage and distribute market data. Rising data volumes, multi-cloud adoption and the operational demands of regulations such as DORA are exposing the limits of legacy infrastructure, and driving...

BLOG

Build, Buy, or Both? Why the Real Question for Quant Infrastructure Has Shifted to Where the Edge Sits

The questions have become perennial: build versus buy, cloud versus on-premise, in-house versus managed platform. But the discussion that emerged from a recent A-Team Group webinar on quantitative research infrastructure pointed to something more interesting than a binary choice. The build-versus-buy question, panellists agreed, has matured into a more sophisticated conversation about where firms locate...

EVENT

TradingTech Summit New York

Our TradingTech Summit in New York is aimed at senior-level decision makers in trading technology, electronic execution, trading architecture and offers a day packed with insight from practitioners and from innovative suppliers happy to share their experiences in dealing with the enterprise challenges facing our marketplace.

GUIDE

AI in Capital Markets Handbook 2026

AI adoption in capital markets has moved into a more disciplined phase. The priority is now controlled deployment: where AI can be used safely, where it can deliver measurable value, and how outputs can be governed, monitored and evidenced. The 2026 edition of the AI in Capital Markets Handbook examines how AI is being applied...