After an eight-year career as a senior data management executive at HSBC, Peter Serenita has moved on to join Toronto headquartered Scotiabank as US chief data officer. He will continue to be based in the New York City area where before joining HSBC he spent 17 years in technology and data management roles at JP Morgan and later JPMorganChase.
Serenita joined HSBC as global head of data management – Global Banking and Markets Client Onboarding and Account Maintenance in July 2009. In this role, he implemented a customer data system integrated with the bank’s customer onboarding, trading account opening process and trading documentation system. The implementation supported Global Banking & Markets’ customer programme and HSBC’s compliance with Dodd-Frank requirements for Legal Entity Identifiers (LEIs) to identify derivatives.
Serenita moved on to become chief data officer of Global Banking and Markets at HSBC in August 2012, a position he held for eight months before moving on in March 2013 to become group chief data officer, his final post before leaving the bank to join Scotiabank.
Among his achievements as group chief data officer at HSBC, Serenita implemented a global data organisation covering all businesses and functions across 74 locations. He established data and analytics as a board level priority and defined HSBC data strategy and execution of the strategy to deliver business value. He also defined and delivered data management processes and tools to improve data quality across the organisation. On the regulatory front Serenita was responsible for the bank’s successful BCBS 239 compliance programme.