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Broadridge Offers AI Tools to Help Asset Managers Optimise Product, Strategy and Distribution Decisions

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Broadridge Financial Solutions is offering two AI-enabled analytics tools to optimise product, strategy and distribution decision-making for asset managers. DistributionAI is a natural language digital analyst tool within Broadridge’s Distribution Insight platform that provides access to proprietary global asset management market intelligence and research reports to help asset managers optimise distribution, product development, and sales and marketing.

Global Demand Model measures and analyses demand for asset management products today and in the future. It tracks over $100 trillion of global assets and uses AI-driven models to understand the relationship between asset flows and thousands of predictive capital market and macroeconomic features, coupled to human in the loop systems. This equips asset managers with more confidence in the analysis of current and future product demand.

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