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India’s NJ Asset Management Selects Bloomberg Solutions for Enterprise-wide Digital Strategy

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NJ Asset Management, one of India’s newest asset management companies, has adopted Bloomberg AIM and Bloomberg Vault to enable its enterprise-wide digital strategy across the investment workflow. The company is data driven and follows a rule-based fund management style to reduce human bias.

Bloomberg AIM, an order and investment management solution, will be used with the asset manager’s portfolio analytics, order management and trading compliance activities. It will address the asset manager’s needs for tools to support rule-based investment decision making, and help it expand investment strategy across multiple portfolios, and use real-time data for timely rebalancing decisions.

Bloomberg Vault will be used to aggregate and capture e-communications data for compliance monitoring, surveillance, and records retention.

“Bloomberg AIM was a natural choice for an order management system for us. Used by many of the world’s top investment managers, it has the ability to scale efficiently with our growth,” says Rajiv Shastri, director and CEO at NJ Asset Management. “Bloomberg’s full range of buy-side technologies aligns well with our rule-based investment philosophy, and we expect this to enable us to operate efficiently, diligently and transparently.”

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