Siperian, a provider of a multi-domain master data management (MDM) platform, today announced that it has changed the name of its MDM platform to Siperian Multi-domain MDM Hub to more accurately represent the way its customers are leveraging the solution. Organisations rely on the multi-domain master data management platform to increase customer profitability, reduce operating costs and better address regulatory compliance issues.
Siperian customers continue to be recognised for their innovation as they evolve from early MDM pioneers to true multi-domain business innovators and advance their MDM journey beyond a single business case to a broader, enterprise use.
Today, nearly half of the company’s existing customers have extended their initial MDM footprint to include additional data domains, such as product data, all on the same multi-domain MDM platform. Siperian’s multi-domain MDM platform was designed to be flexible so that the company’s customers and partners could configure the Siperian Multi-domain MDM Hub initially for the most important business solution and then expand the same platform to solve other business problems.