California-based Push Technology, a data streaming and messaging solutions provider, has launched the Diffusion Quick Start Pack, a four to six week professional services engagement designed to significantly shorten the time it takes developers to deploy a production-ready application on the company’s Diffusion Intelligent Event-Driven Platform. As part of the package, the Diffusion software, worth over $25k, is offered free for 90 days.
“For firms that want to develop new event-driven applications using Diffusion, the Quick Start Package gives them a way to do that with only a small initial investment,” says Sean Bowen, CEO of Push Technology. “During the Quick Start engagement, which is very controlled and done over a short timeline, we train the customer, show them how their application can be architected, and help them build it. We give them access to our team and provide them with a structure for delivering a proof-of-value prototype for their specific use case, which provides immediate benefit for the customer.”
There are three main areas where Push is seeing rapid take-up in the financial markets sector, says Bowen. “We’re seeing a lot of single-dealer and multi-dealer platforms where people want to build the last mile piece, streaming live prices to trading platforms over the Internet, for example. But we’re also finding firms want to build control mechanisms for the flow of data on event-streaming platforms like Kafka, because the Kafka firehose is so quick, it’s breaking their applications. The other big area where we’re seeing a lot of traction is around market data, especially now that people are looking at how to distribute market data via the cloud.”
Bowen is a firm believer in the low code approach to software development. “We all know there’s a shortage of developers,” he says. “So if you can make your product much easier for people to use in a low code scenario, it really benefits the customer. There’s a huge drive for low-code solutions, there’s a huge drive for streaming data, and trends like microservices are taking hold as well. All of these factors come together with Diffusion; and taking advantage of the Quick Start package further speeds application development and proof-of-value.”