About a-team Marketing Services
The knowledge platform for the financial technology industry
The knowledge platform for the financial technology industry

How A-Team Group helps vendors to grow their business

Market research, go-to-market campaigns, lead generation and sales execution services

20 Years of Experience in Delivering Measurable Marketing & Sales Results

A message from A-Team Group’s CEO Angela Wilbraham

We here at A-Team Group, which produces this A-Team Insight knowledge platform, have been in business for close to 20 years, delivering measurable marketing and sales results and helping hundreds of financial technology vendors grow their business.

Companies keep coming to us because of our ability to deliver high quality sales pipelines by leveraging a range of compelling content to fuel go-to-market campaigns for vendors across front office trading technology and market data, mid-to-back office reference data and data management, or compliance and regulatory technology industry segments.

We work with firms of all sizes – from the large and mature companies, to mid-sized enterprises pre-acquisition, to smaller, early stage companies or new start ups.
We are a strategic long-term partner for many vendors for marketing and sales, due to our deep industry experience and a proven marketing and business development engine, backed by our large active subscriber base of over 25,000 members.

A-Team Group's Range of Services

We offer a range of services including:
  • Business planning
  • Market segmentation and sizing
  • Sales strategies and plans
  • Value proposition and messaging
  • Go-to-market campaigns
  • Lead generation
  • Sales execution services

A-Team Group's Channels to Market

We operate our own channels to market including:
  • Live Events – live in person events in London, New York and other regional centres
  • Virtual Events – including video-based panel discussions, keynotes and case studies, as well as interactive Q&As, networking and chat capabilities leveraging our own platform
  • Smaller, more intimate events – round-tables, executive breakfasts or lunches, and briefings.
  • Webinars – all hosted and facilitated by us, including bringing in practitioner speakers to enhance the discussion and appeal to registrants
  • White papers – tailored content to demonstrate your thought leadership on a specific topic, supported by a marketing campaign for lead generation
  • Awards – a great accolade for winning vendors
  • Handbooks – handy references for the industry across a range of topics, which gives sponsors and advertisers some great brand exposure and lead generation options
  • Videos – we can create corporate videos or run video-based interviews and Q&As
  • Blogs – we ghost write blogs on your behalf, or can write or publish sponsored blogs on our platform for exposure to our loyal readership
  • Website reviews – a full review with feedback and recommendations, plus a website design service through our partner coupled with content from our team

Find Out More & Request Our Media Pack

To request a media pack, you can use the form below. Or to speak to someone now, you can get in touch with:

Jo Webb
+44 (0)7468 560 555