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Advent Adds BITA RISK to Alliance Partner Program in Europe, The Middle East & Africa

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Advent Software, Inc., a leading provider of software and services for the global investment management industry, today announced that BITA Risk, the global provider of private client suitability assessment, risk profiling and profile monitoring applications, has joined Advent’s Alliance Partner program.

BITA Risk combines deep industry and academic expertise in portfolio risk, analysis, construction and optimisation tools to bring added value and insight to its clients’ businesses.  The firm’s applications have been used by relationship managers and investment advisors around the world for more than twenty years.

As a result of the relationship with Advent, BITA Risk will be integrated with two products that make up Advent’s wealth management solution: Advent Portfolio Exchange (APX), its portfolio management system, and Moxy, its trade order management system.

Martin Engdal, Director of Product Marketing, Advent Software EMEA, said, “We are constantly striving to offer clients the best solutions to meet their business needs and maximize their operational efficiencies, and we have earned a reputation for the excellence of our wealth management solution. We believe BITA Risk’s client suitability, risk profiling and profile monitoring tools will help our clients provide an even better service to their investors.”

Commenting on the alliance, Daryl Roxburgh, Global Head, BITA Risk said, “Investment firms are under growing regulatory and reputational pressure to demonstrate that they are serving their client’s investment objectives with a portfolio that is suitable for their capacity and appetite for risk. Our tools, used by investment managers around the world, help them ensure that they are fully compliant, while improving client acquisition and retention. We are delighted to be partnering with Advent to offer the benefit of our integrated applications to their global community of users.”

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